About Homespun Digital

We started by building fantastic websites in 2018 and have grown by leaps and bounds since then.

Our Story

Most service businesses start with a skill, a passion, and a growing customer base—not a perfect plan for digital strategy. As business picks up, things get busier, and suddenly, online marketing becomes another challenge to figure out.


The website hasn’t been touched in years, the office manager is juggling customer calls with social media posts, and new leads are slipping through the cracks. Meanwhile, big brands are setting new expectations—using AI for instant follow-ups, and reshaping how customers find and interact with businesses.


Nasser Weaver founded Homespun Digital after working with hundreds of service-based businesses and seeing the same challenge repeat itself. The problem isn’t just online marketing—it’s that everything feels disconnected.


Instead of trying to piece together websites, ads, and follow-ups from different providers, we built a fully integrated system that makes it easier for businesses to attract, engage, and convert customers consistently.

Who We Help

We work best with businesses that provide services, operate on client relationships, or require a steady flow of high-value leads to grow efficiently:


  • Home Services – Contractors, HVAC, roofing, plumbing, landscaping, remodeling
  • High-Ticket Health & Wellness – Med spas, concierge medicine, plastic surgery, dental specialists
  • Professional Services – Law, agencies, professional firms
  • Nonprofits & Membership-Based Businesses – Trade organizations, associations, chambers
  • Industrial & B2B Services – Manufacturing, logistics, commercial contractors, specialty trades


We typically don’t work with restaurants, retail stores, or solopreneurs, as our packages are built for service-based businesses looking to scale.

Our Awards

Frequently Asked Questions

  • Why do businesses choose Homespun Digital?

    Most businesses struggle with marketing because they’re trying to piece together different tools and strategies that don’t work together. We’ve built a system that makes everything seamless—your website, lead generation, follow-ups, and customer engagement all work as one. Instead of just bringing in leads, we help you turn them into real customers.

  • Can I use my existing website?

    Most websites aren’t built for today’s digital landscape. The average visitor spends less than 40 seconds on a site, and search engines like Google and AI-driven platforms rank businesses based on how easy their site is to navigate. That’s why we start fresh with LaunchPad, creating a high-performance website designed to convert. We use our own software to connect with our services, but if you have your own tools, we can integrate with them as well.

  • How long does it take to see results?

    If you’re using EngageAI or automated follow-ups, you’ll see improvements in response time and lead engagement almost immediately. SEO and paid ads take a little longer, but we track everything, so you’ll know exactly what’s working and when it’s time to scale.

  • What kind of businesses do you work with?

    We specialize in service-based businesses—anyone who relies on leads, bookings, and customer relationships. If your business needs more appointments, better follow-ups, and stronger customer retention, we’re the perfect fit.

  • What types of businesses do you NOT typically work with?

    Our system is built for service-based businesses that need consistent leads and appointments. We don’t typically work with solo operators, restaurants, retail stores, realtors, or e-commerce brands. If you fall into one of these categories, we’re happy to explore custom options, but our standard packages are best suited for industries like home services, health & wellness, and professional services.

  • Do I have to buy the full system, or can I start with just one service?

    You can start with what makes the most sense for your business. Some businesses begin with a new website and automation, while others go straight into paid ads and lead engagement. The key is having a system that works together, and we help you build that at your own pace.

  • Will AI handle all my customer interactions?

    No—AI helps start conversations, qualify leads, and book appointments, but when a customer needs a human, the system hands them off seamlessly. The goal isn’t to replace human interaction—it’s to make sure no opportunity is missed.